Happier Employees Lead to a Happier Bottom Line

Have you ever had that boss who just didn’t care whether you liked your job or were content in your workplace? What about that boss who was compassionate, made sure you had the resources you needed to do your work, and encouraged you to excel?

Which boss were you more inclined to work harder and better for? In which company did you feel the most ownership?

If I were a betting man, I would wager that the workplace where you were clearly valued was where you had the most interest in advancing your own career and the company’s objectives.

I’ve seen this countless times throughout my career, and studies in the last 10 years back it up: Happy employees make for better employees. They are more willing to learn, more willing to perform, and are more innovative.

More than experience

Do you read Forbes? They share lots of great information, including data about workplace environments. Just check some of these out:

  • One study showed that happy employees were 20 percent more productive than unhappy employees and happy salespeople had an astounding 37 percent increase in sales.
  • Stock prices for Fortune’s “100 Best Companies to Work for” rose 14 percent in a seven-year period while companies not on the list saw only a six percent increase during the same time span.

Let’s look at the opposite, effect. Have you ever seen the memes on Facebook and such that say people don’t leave jobs, they leave bad bosses? I’m telling you, it’s true. The International Journal of Environmental Research and Public Health published a study involving eight hypotheses related to how a toxic work environment affects productivity. Without fail, all hypotheses were proven—toxic work environments destroy productivity and lead to burnout and failure.

Happy employees lead to happy customers

Not only are more content employees more productive, there is direct correlation to their happiness and customer satisfaction. Satisfied customers tend to spend more with your company and become loyal partners.

Naturally, industries like retail and food service where the customer interactions with employees are much more in depth show a greater increase in sales. But I see this all the time in all industries, including buyer/vendor relationships.

Keeping team members happy

So, how can you be proactive about making sure your employees are happy with their work? I’ve talked about this idea several times over the years. Here are some suggestions on where to start:

  • Show you care. This blog tells you why you should care and includes six ways to let your team know you care.
  • Compensate them well. In this blog, I talk about how sales compensation programs are critical for a company to remain competitive in the marketplace and will secure the long-term success of the company.
  • Motivate your team. In this blog, I share 14 ways you can motivate your sales team.

Are you working to achieve Over The Top Performance in your company? Are you inspiring your team members to do the same?